The ultimate in overdoing it…

In what I think is one of the most brilliant marketing ploys in recent history, Pepto-Bismo is one of the sponsors of this year’s Nathan’s Hot Dog Eating Contest in Coney Island on July 4th.

Because, as my topic line goes, what on EARTH is more overdoing it than an all-you-can-eat hot dog eating contest?

Excitingly — and the reason I am posting about it — Pepto-Bismo has invited ME to come and live-tweet the occasion!!!! I cannot wait. Seriously. I grew up not far from Coney Island (in fact, some maps may say IN Coney Island) – but I myself have never even eaten a Nathan’s hot dog – let alone been to a hot dog eating contest!!! And so I am honored to get to attend…and yet still support how we should NOT follow suit. It’s brilliant!


1 Response to “The ultimate in overdoing it…”

  1. 1 claudia @cdmtx65
    July 1, 2010 at 11:10 pm

    how exciting 🙂 !!

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